Posted by Amanda Chapel Monday, September 11, 2006
Let me preface this some. Before the headline disappoints, it’s not to be read literally. I imagine some inane knee-jerk PR blogster reacting instantly that a renegade with a nuke is more than just a “perception problem.” A-Duh! No, I am talking figuratively. This is about someone who knows too much; has the skills to communicate; has the savvy as to how to best approach a market; and most of all has the technology to tell the world.
Here, how's this for a little pre-publicity: New York Post, “A Drug company executive is about to blow the lid off the pharmaceutical industry. [He] is working on a book that will disclose ‘a number of mind-numbing industry practices,’ we’re told, revealing ‘everything from sex in the corner office to private investigators spying on employees, company phone surveillance, FBI investigations and financial shenanigans resulting in million-dollar payouts.”
The Post quote was/is about a new book - out today actually - by the infamous Dr. Peter Rost, i.e. The Whistleblower: Confessions of a Healthcare Hitman. Rost is sinner turned saint. He is a former Marketing Vice President for the drug company Pfizer and now a very LOUD public advocate.
Posted by an Honored Guest Thursday, September 7, 2006
Want a good overview of what’s going on in PR and why the large agency business is so quiet? Got one, and a BIG one, too! Today, I am proud to introduce an Op-Ed by industry sage Jack O'Dwyer, editor-in-chief for O'Dwyer Publications. O'Dwyer's Newsletter has been one of the most authoritative sources for news and opinion in the PR industry for more than 30 years.
The timing couldn't be better. I confess: We've been a little guilty here of generalizing about the state of PR. Here we are dead serious.
This editorial reveals some of the real pressures operating on Agency PR. Apparently, a major by-product of globalization has been the import of behavioral patterns and “standards” that are not up to U.S. standards. We don’t have religious fanaticism in the U.S. (relatively speaking); we don’t have a class system; we don’t sell our children to sex slavery. Most of all, we have far tighter financial reporting standards than exist in the U.K., France, etc.
But the biggest influence on the industry has come indirectly from Uncle Sam. The U.S. balance of payments has put a tidal wave of dollars in foreign hands. Fact is, the U.S is for sale and the Europeans have been buying out entire industries... one namely PR.
According to O'Dwyer, the Council of PR Firms has been a key bellwether for this trend.
On Thursday, March 8, 2007 at 7:41 AM, Ronn Torossian, President and CEO of 5WPR, emphatically promised that he was going to sue us. No real reason, he was just irritated by our teasing him about getting in bed with pornographer Joe Francis. Anyway, Ronn gave his obscenity-laced word that we'd see the complaint in 72 hours. It's now late by
Kathleen Durazo about A Measly $2.8 Million Goes Missing, Lawsuit Results Fri, Jul 31, 10:58:34 AM Ray Durazo (the founder) sold the company to Dan in 1999. He was not involved in any of this. He (and I) found out about the lawsuit in the LA Times. In addition to embezzling this m [...]