My fellow comrades...

Napoleon spoke of the "press as the seventh great power." Its significance became politically visible with the beginning of the French Revolution, and maintained its position for the entirety of the 19th century. The century's politics were largely determined by the press. One can hardly imagine or explain the major historical events between 1900 and 2000 without considering the powerful influence of journalism.

Now, the Internet has become for the 21st century what the press was for the nineteenth century. One can apply Napoleon's phrase to our age, speaking of the Internet as the eighth great power. Its discovery and application are of truly revolutionary significance for contemporary social life. Future generations may conclude that the Internet had as great an intellectual and spiritual impact on the masses as the printing press had before the beginning of the Reformation.

However, regrettably, most organizations today don't understand the full significance of Web 2.0. Even those who claim to be otherwise savvy are without exception blind to the possibilities of this modern method of influencing the masses. Regrettably, most of my fellow marketers seem to see it as an easy way to distract the masses through games and entertainment. Only now are they waking up to the new by-directional Web for business and political purposes. As in all other things, they've mistakenly viewed the Internet through the mildew of objectivity. As such, they've relinquished control of the Internet and its development to the IT department. That's a huge mistake.

It goes without saying that the National Socialist Revolution and the popular upheaval we've led at Edelman, is charged to change the abstract and lifeless methods on the Net to vibrant social ones. The old school was content simply to fill empty offices or change the faces, without however changing the spirit and content of public life. We, on the other hand, intend a transformation in the worldview of our society, a Me2Revolution, if you will, of the greatest possible extent that will leave nothing out, changing our lives in every regard. This process, which has become increasingly visible in the last six months, has been systematically prepared and organized. We have used our power in the last six months to carry out this transformation. Again, this absolutely would not have been possible let alone that we've been able to take a leadership position without the Internet. That's no exaggeration.

Make no mistake, this is in fact a modern revolution, and we have employed the most modern methods to win and use power. We are resolved to use the Web to the fullest extent in the work of national construction that is before us, and in ensuring that this revolution can stand the test of history. That means a series of important reforms in the organization and content of the Internet. On the one hand, these reforms will assure the organic continuation of the Internet and its further development both in the near and long term. They will also mean a transformation of its whole nature, bringing it in tune with the modern global community.

That said, as all of you here know, the more significant something is in influencing the will of the broad masses, the greater its responsibility to the future of a nation and the world. However, that does not mean we want to turn the Internet into a spineless servant of mere partisan political interests.

We call our Me2Revolution a popular one for good reason. Being on the leading edge brings one close to the people. The revolution comes from the depths of the people. It is carried out by people, and for them. It's dethroned absolute individualism and put the people once again at the center. It's broke with the weary skepticism of our intellectual leadership, which in the end turned out to be only a thin layer of morbid elite intellectualism that left the masses alone in their hopeless misery.

I need not say that the government of the National Socialist Me2Revolution will not be moved in its resolve to bring order here. We will eliminate excessive organization as quickly as possible, replacing it with Spartan simplicity and economy. We will also systematically increase productivity in all areas. We will bring to the microphone the best elements of the global village, making the Internet the most multifaceted, flexible means of expressing the wishes, needs, longings, and hopes of our age.

We want an Internet that reaches the people, an Internet that works for the people, an Internet that is an intermediary between the governments and nations, an Internet that also reaches across our borders to give the world a picture of our life and our work. The purpose of the Internet is to teach, entertain and support people, not to gradually harm the intellectual and cultural life of the nation. One of my main tasks in the near future will be to keep a reasonable balance in this regard.

With the opening of this session, a systematic campaign to promote a new Internet begins. We will use the knowledge we gained in the past 2 years. Our goal is to double Internet access. That will result in a financial foundation that will not only enable the Internet to carry on its mission, but also will support the entire intellectual and cultural life of a new global village.

The World Economic Forum stands in the shadow of this great task. It is a start, a beginning, an expression of courage and confidence.

One People, one will, and a one glorious future!