Uber Geek Rubel Hails Dawn of a New Era

Posted by Amanda Chapel
Wednesday, August 22, 2007


Yesterday, Edelman’s effete uber geek, blog and gadget savant Steve Rubel proclaimed that we are at the dawn of a new era. What follows is the gist of his post “In the Cut and Paste Era, Traffic Happens Elsewhere."  Then, of course, my thoughts.

EXCERPT

Imagine for a moment that you can take any piece of online content that you care about - a news feed, an image, a box score, multimedia, a stream of updates from your friends - and easily pin it wherever you want. Once clipped, you can drop the content on your desktop, an online start page like Windows Live or Pageflakes, “the deck" of your mobile device or even “a crawl” on your Internet-connected television. This isn’t some far off vision. It’s the coming era of the Cut and Paste Web.

However, for all of its benefits, the Cut and Paste Web is potentially more disruptive to big traffic sites than Web 2.0 was. If almost all content can be lifted from one spot and placed somewhere where it’s more convenient to the user, just how will it be monetized? The ramifications reach far and wide. It will impact anyone that wants to attract eyeballs - media companies, brand marketers and community/social networking sites.

[But] don't wait. Start now to make everything on your website embeddable. Traffic is becoming something that happens elsewhere, not just on your site.

MY THOUGHTS

EDITOR’S NOTE: Special thanks to Thomas Williams for the snippet of his beautiful digital art.


Bookmark This       Bookmark Uber Geek Rubel Hails Dawn of a New Era at del.icio.us Digg Uber Geek Rubel Hails Dawn of a New Era Bloglines Uber Geek Rubel Hails Dawn of a New Era Technorati Uber Geek Rubel Hails Dawn of a New Era Fark this: Uber Geek Rubel Hails Dawn of a New Era Bookmark Uber Geek Rubel Hails Dawn of a New Era at YahooMyWeb Bookmark Uber Geek Rubel Hails Dawn of a New Era at Furl.net Bookmark Uber Geek Rubel Hails Dawn of a New Era at reddit.com Bookmark Uber Geek Rubel Hails Dawn of a New Era at blinklist.com Bookmark Uber Geek Rubel Hails Dawn of a New Era at Spurl.net Bookmark Uber Geek Rubel Hails Dawn of a New Era at NewsVine Bookmark Uber Geek Rubel Hails Dawn of a New Era at Simpy.com Bookmark Uber Geek Rubel Hails Dawn of a New Era at blogmarks Bookmark Uber Geek Rubel Hails Dawn of a New Era with wists Bookmark Uber Geek Rubel Hails Dawn of a New Era at Ma.gnolia.com

Trackbacks
Trackback specific URI for this entry

No Trackbacks

Comments
Display comments as (Linear | Threaded)

"In a stunning quantum leap of foresight and vision, Amanda Chapel announced today that Web 3.0 will NOT be defined by Live Windows Flakes, but instead by Fourier transforms, Mandelbrot sets, and non-Euclidian geometry."

Oh, wait. I thought this was a caption contest. My bad.
#1 Ike (Homepage) on 2007-08-22 07:20 (Reply)
Um, I hate to be Captain Bringdown, but before you immerse yourself in the new cut and paste era, you might want to consider those inconvenient copyright laws.

Yeah, I know that "information wants to be free," and we're all about sharing and all that, but as a content creator, I actually kind of like having ownership and some control of my stuff. I know that I am a dinosaur, but still...
#2 Bruce Pilgrim (Homepage) on 2007-08-22 09:30 (Reply)
While the M3Revolution fizzles out, Steve twitters on and on....
#3 JamesBruni on 2007-08-23 11:25 (Reply)
Oh, I have an idea: why don't you guys keep mocking it and then when it gets shy, maybe it will go away.
#4 CT Moore (Homepage) on 2007-08-23 12:34 (Reply)
Again, you miss the point CT. We are not arguing that it exists. We are deeply discounting it's significance. See... you come from a generation where LOUD is important. We are looking at all this qualitatively.

With regard to Rubel's piece particularly... the point is that it contradicts itself. It - Web 2.0 - is already disruptive and without a business model, per se. He's predicting that it's going to get worse and at the same time, positioning it as an opportunity. From a purely immature LOUD perspective, he may be right. But from a business and strategic perspective, it's ridiculous.
#4.1 Amanda Chapel (Homepage) on 2007-08-23 12:44 (Reply)

Add Comment

Enclosing asterisks marks text as bold (*word*), underscore are made via _word_.

To prevent automated Bots from commentspamming, please enter the string you see in the image below in the appropriate input box. Your comment will only be submitted if the strings match. Please ensure that your browser supports and accepts cookies, or your comment cannot be verified correctly.
CAPTCHA
 
Submitted comments will be subject to moderation before being displayed.
 
Content © Furthermore, Inc. 2007, All rights reserved.