Posted by an Honored Guest
PREDICTION: This particular article will be the single-most read of any we've ever posted here, bar none. It's timely and poignant. IT'S HUGE!
Why? Because if you are thinking of a career in PR, this is a essential read before you make that decision; if you are a junior or mid-level practitioner and have had second thoughts in the last year or so, this might shed a little light as to why; if you're a VP or better and have amassed a nice little nest egg but have a growing sense that you could lose it all... this article could save your life.
The infamous Doug Dowie needs little introduction in our business. He's the former head of Fleishman Hillard’s LA office wrongly convicted last fall of masterminding an over-billing scheme with L.A.'s Department of Water and Power. Who better to counsel the industry on how to avoid getting indicted?
Well, after a few months of begging and pleading, Doug agreed. We are thrilled to have this exclusive.
Without further ado...
DISCLAIMER: The picture above is a representation and not of Mr. Dowie.
How Not to Get Indicted: Get Out of PR
I haven't linked to Amanda Chapel in a while, cause, well she can be kind of a bitch. grin But this is just too real world of a PR cynical scoop by Doug Dowie. From the Strumpette article:How Not to Get Indicted - by Doug Dowie Get Off the Public Teat Stop Sending Email Never Delegate Buy a Stopwatch and Clipboard Spy on Your Staff Ignore Your Financial Targets Never Trust Your Boss What strikes is that you can't actually DO that. Sure you can get off the public teat but stop sending email? I think not. Which is the authors point. So you have three options. Don't take public accounts or; get out of PR or; be a big agency and make sure middle managers take the fall. There it is. On that note, I can't believe we don't have a Douglas R. Dowie wikipedia stub btw - not that I am suggesting y'all create it.
Tracked: Apr 26, 11:18
Quick Hits — April 30, 2007
Eight Easy Steps To Internet Superstardom. Video tutorials from Jack Black and others — why not try a little humour to get your political points across? ABCNews.com Relaunches with Citizen Journalism. Also with new emphasis on video, dreams of s...
Weblog: e.politics: online advocacy tools & tactics
Tracked: Apr 30, 11:26
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Holy cow, this is an amazing story. Timely and poignant indeed. Fantastic information. Thank you Amanda and Doug for making it available.
Amazing stuff - Great candor and a warning to think about. But sorry, let me be the contrarian for a change.
Given one of the themes of the post, I'd have to question Doug's providing so many written details and opinions of what happened since this is still in the appeals process. Maybe Doug can share the legal counsel he received or thought process in sharing all this now?
Still, I'd like to hear FH's side or even more important, go back for a condensed look at prosecution statements and coverage. Additionally, does everyone at LA DWP feel that "they would hire" Doug again or was it just the GM?
Again, sorry, I don't know the facts/history and actually stayed very insulated from any previous media coverage.