Here's some juicy gossip: Jim Sinkinson, publisher, of the PR trade magazine, The Bulldog Reporter, recently made advances on yours truly; and when spurned, his amorous overtures turned to insults.

About a week ago, Sinkinson made this proposal: "We would very much like to talk to you about increasing Strumpette's visibility via the Daily Dog. We were impressed particularly with your piece on PR's (in)ability to step up to the challenges of new media, as well as the aspersions you cast on the value of PR 2.0. Provocative stuff, as usual. Any interest?"

We responded by asking Sinkinson what he had in mind.

He responded:

"Well, the concept is half-baked, but our conversations have ranged all the way from carrying the blog unexpurgated on our site (which quite honestly gives our ad salespeople a bad case of the heebie jeebies) to running selected installments on a periodic basis (which is probably more likely)."

"We're looking for provocative critiques of the industry---the kind you frequently offer. We get uncomfortable, naturally, with personal attacks on people on whom we rely to speak at our events and/or who advertise/exhibit/sponsor with us---their appreciation of a free, unfettered press generally stops when they are criticized."

"We're intrigued by the possibilities."

Ironic actually, Strumpette exists because the Dog's got no teeth. About a year ago Sinkinson wrote the Op-Ed, "Have Lying and Deception Become Job Requirements for PR Professionals?" In it he said: "It seems that dishonesty has become a trademark skill in public relations; if there’s a cure, it can only come from within." He added: “We at Bulldog Reporter could certainly do a more aggressive, more methodical job of exposing bad guys.” Well, in the last year the Lapdog did little more than hump the leg of the Industry. As such, we responded to Jim's offer gingerly telling him that all things considered, his proposal was likely unworkable.

Well, his ego apparently injured, Sinkinson decided this was a good time to blow smoke in our face. “Seventy-three percent of the PR Industry is reading Bulldog once a week,” he said. We responded that considering the state of the business, his claim “was more of a symptom than an accolade.”

And that marked the end of Jim’s appreciation of “a free, unfettered press." Suffice to say the conversation quickly deteriorated into mutually traded insults. Jim suggested that our webmaster "needed a psychiatrist." We responded that the publisher of the Bulldog reporter “needed a set of balls and a fucking conscience.”