Steve Rubel Stars in Strumpette Movie
Posted by Amanda Chapel
Thursday, December 21, 2006
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They had a nice idea, but poor execution and it wasn't all that ground breaking.
Instead of a four page press release, we need to be brief, tell the story and pull key highlights on why what a client is doing is different/better/special. That's really it.
Happy holidays, welcome to media 2.0. It's not enough to just pitch print.
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#1: BB on 2006-12-23 18:30
Enclosing asterisks marks text as bold (*word*), underscore are made via _word_.
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