Former Computerworld Editor Emerges as PR's Smartest ManPosted by Mark Abrams Paul Gillin Is Smarter Than You, Says He
Paul's background speaks for itself: He joined Computerworld as a staff writer in 1982 and covered software for a couple years. Then in '85, he jumped ship and went with PC Week for a little while. In '86 he moved over to the Ziff startup Digital Review only to return to Computerworld in '87. Stayed there until the bubble was about to break in '99. Then went to a startup called SearchHiTech.com. Renamed TechTarget, he ended up staying there 'til late in '05. During that time, Paul helped the company launch new sites, build its conference business and expand into print publishing and events. Paul says he "made the leap to new media just as the Internet was about to explode." More recently, he says he's "taken up blogging and podcasting in an effort to continue to learn about the cutting edge of technology innovation." Pretty damn impressive by PR 2.0 standards. But if that's not enough, Paul is currently making the rounds trying to promote his new book "The New Influencers." It is another introduction to new media that again explains a variety of social media applications. Paul's book is different though because it includes his opinion as to their impact (note: a glossary is also provided). So... how did he emerge as PR's Smartest Man? Well, as we said in the headline, he told us. In a recent byline puff-piece for Lapdog, the PR industry's leading sycophant trade, Paul addressed the "Five 'Stupid' Reasons to Avoid Social Media." And how does he know? Well, obviously because he's smarter. In Paul's words: "In my presentations to PR groups and companies around the country, I hear the same objections come up repeatedly. Here are the five dumbest reasons I hear for continued inaction." See... of ALL the people Paul has met in PR, he's smart; they're dumb. And he's VERY clear in his article as to why: Strumpette Plugs Bodacious FalsiesPosted by Sheryl Dickerhoof, APR Most Prestigious PR Award of the Year; Last Chance to Vote
ANYWAY, this ain't about that specifically. This is actually a plug for the Falsies, one of the PR industry's most prestigious awards. At the end of each year, the Center for Media and Democracy holds the "Falsies Awards" to "recognize the people and players in the business that take spin and propaganda to new lows." And 2007 gave us a bumper crop. Just to name a few: |
|
||||||
IT'S SETTLED! After years of knuckleheads jockeying for position, Paul Gillin, tech industry writer/commenter turned PR guy and blogger, has emerged the smartest man in PR. And he'll tell ya that, too!
Can we be honest? Totally between you and me? I am absolutely sporting falsies on the first date. To tell the truth, Mother Nature has been kind (modestly). But seriously, a little enhancement to the eyes and boobulars goes a long way as to first impressions. Besides, statistically speaking, NO ONE is going to take a base let alone hit a homer on the first pitch.
Reader Feedback
Mon, Nov 17, 10:01:58 AM
Ok, I've been lying to everyone the whole time. I'm not really a dog, but I've been pretending to be.. but starting today, I SWEAR I am going to be AUTHENTIC! I am gong to be [...]
Mon, Nov 10, 11:16:02 PM
Having to say that you're authentic means that you're not authentic.
Sat, Oct 18, 01:36:18 PM
Wow. Exceptionally poor positioning. Some of your commenters even seem to think it's a spoof. While I don't think clients will be put off by it at a conscious level, I'm sure [...]
Tue, Sep 16, 10:38:12 AM
Having to announce you are authentic reduces authenticity. It's like someone saying "trust me." That's when it's usually time to question any trust you had. "Authentic Com [...]
Tue, Jun 10, 11:03:28 AM
I'm reading this and hoping (almost beyond all hope) that it's a spoof. I'm actually fearful of looking into it further to find out if this press release is real. Please, for [...]
Wed, May 28, 05:19:05 PM
Everyone always warns about the predators on MySpace, but are they ever talking about the predatory marketers there?
Wed, May 28, 05:16:08 PM
I predict the next wave in Web 2.0 Social Networking will be Antisocial Networking.
Tue, May 06, 01:07:08 PM
If it looks like Dog Doo, feels like Dog Doo, smells like Dog Doo...then it's Authentic! I'm Sold.