Posted by Amanda Chapel
Wednesday, September 27, 2006
CHICAGO - Strumpette, the widely-popular PR industry journal, today announced that it will host the PR industry's first online confessional.
As seen today on NBC's Today Show (link here), this is a 21st-century version of a traditional religious practice. The online confessional is an ultra-convenient way to maintain spiritual wellbeing anytime and anywhere in total privacy via the web.
PR's online confessional (link here) provides spiritual absolution for industry specific sins, from minor trespasses to serious ethical situations. These include sexual harassment, bill puffing, bait and switch, retread creative, as well as more serious conflicts of interest and even stock fraud. Strumpette online confessional gives the guilt-ridden PR professional on the go an easy and anonymous way to unburden their conscience.
It is a simple 4-step process. The confessions are entered and posted instantly online. In most instances absolution is also instantaneous.
Some of the sins that have been forgiven today include:
- "I haven't had a creative idea since 1994. I've presented the exact same plan outline and new business proposal to every single client I've pitched in the last 12 years."
- "I abruptly resigned a client just before the holiday gift guide season. It took them over two months to sign a new agency and by then, they missed the holiday season, which they were depending on to generate sales. The
company folded by the middle of the following year."
- "I had a hot secretary last year who turned out to be a total cold fish. Spurned all my advances. No sense of humor at all. I ended up making her life a living hell until she quit."
Amanda Chapel, managing editor of Strumpette said, "Unfortunately, without confession, PR's main job turns totally reactive. The PR pro spends all his or her time spinning the last lie they told trying to cover for the one before it. We hope this helps end that hideous cycle."
For more information, visit http://strumpette.com.