Posted by Amanda Chapel
If there's one surefire event that can arouse a crowd... if there's one act that can drive men more crazy than a pair of knock-out lesbians French kissing on a steamy dance floor... it's a catfight. The slapping, the moaning, the hair pulling, the reckless clumsy tussle, the torn blouse and sudden loose breast, the flash of white-cotton panty... it doesn't get any better for the boys.
Wait! How 'bout this?! How about if the girls are none other than the well-groomed CEO of one of the world's largest PR firms, Aedhmar Hynes, and the sexy PR-industry bad girl, Amanda Chapel? Reeeeeehrrr.
Salacious lede aside, here's the deal... She started it!!!
Back in April, Hynes described Strumpette as "noise" and "a celebration of all that holds our industry back from truly becoming trusted advisors to the leaders of industry". I didn't say anything then but I'll say it now, "Fuck you, Aedhmar." Excuse me but, if anything holds us "back from truly becoming trusted advisors" it's you and a few other "leaders" in PR today and where you've taken us. We were trusted; and now we're not.
As to "noise"... let's compare notes. You wanna dance Aedhmar?! You wanna piece of me?! Bring it on sister!!
Okay okay... that was pure trash talk and a little personal. But she started that, too! Here, perhaps it would be best to step back and calmly tell you the whole story from the beginning.
For those of you not in PR, 'Aedhmar' Hynes is the CEO of Text 100 International, which according to their website, is the fourth largest tech PR firm in the world. Aedhmar oversees revenues of approximately $60 million, along with a staff of 475 in 28 offices throughout North America, Asia and Europe. She is, they are, BIG, as far as PR firms go. Anyway... to be "in" with the tech "in crowd," last February Aedhmar decided to join the "conversation" with her blog, Monday Morning.
Well, that kind of bio will surely trigger blips on my radar. Give me a BIG celebrity in PR... and I will give you a better than even chance of finding a well-groomed self-important empty suit (skirt in this case). Keep in mind, PR builds faÃ§ades by trade. Granted albeit odd, aluminum siding is certainly a talent... but not one of any substance regrettably. There's typically not a lot of there there. THAT'S THE PROBLEM! The irony is that the facade is essentially a cover, a lie.
Anyway, our scrap started pretty innocuously actually. I offered an objective critique of Aedhmar's writing. Note: it wasn't personal. On June 3, I posted a comment to an article she posted titled "The Tide is Turning."
And Aedhmar responded:
But then 'Aedhmar' goes on the defensive and actually takes a leap of logic right out the window:
And my response to her set the record straight:
On then on June 19, to another post titled "Technology Futures," I commented:
To which Aedhmar replied:
RULED A KNOCKOUT IN THE SECOND ROUND!
No, not me. It's Aedhmar who's lost the bout. She quit. She was knocked down twice and threw in the towel.
See... the "conversation" is messy by nature. It is a catfight. There are no rules, per se. As such, good communicators know two things 1) people aren't always going to just agree with you; and 2) the ONLY way to survive is to reach out to incorporate the criticism and build consensus with the critic. No more, no less.
But unfortunately, Aedhmar and the majority of PR blogger elite are only capable of fostering agreement. That makes them an easy target. It is HUGELY ironic that they are the primary evangelists of corporate blogging.
Anyway, I wrote Aedhmar a thoughtful follow-up note. I told her that banning is a sign of weakness and that ironically underscores my point. I also reminded her, "the expert," that this is the internet. You can't ban diddley here really. And the title of CEO? Forget it. It's meaningless here as everyone including Aedhmar puts their panties on one leg at a time. And finally, the ONLY THING THAT MATTERS ON THE NET is one's convictions, the strength of one's case and how one ultimately chooses the right words to express it.
- Amanda Chapel
Strumpette Stirs Catfight, CFO Embezzles And Kills Himself
- This just isn't worth mentioning but it involves a catfight and breasts, two things this publication can't seem to ignore. Our apologies in advance. - Some train stations to to great lengths to keep their stations clean and...
Tracked: Jun 26, 10:33
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lame fight, sorry...the real reality is you two both love to hear yourselves talk
Lame? Compared to what?!! C'mon Alex; that's just a cheap shot.
As to loving to hear oneself talk... I'll give you that. If I did not have a deep fondness for words, I'd have been a hooker. A Strumpette, on the other hand, is educated.
"If I did not have a deep fondness for words, I'd have been a hooker."
oooh, the mouth on you girl!...(I kinda like it...just a lil')
you got this pr bidness down pat.
that pitcher kind of discombobulated me. after that,
all i know is, i'm on your side. i don't know what your side is,
but it seems like the place to be.
Why bother provoking PR people? As if they get it. If she were smart she would have ignored your cheap shots.
And did you seriously write "sexy PR-industry bad girl" about yourself??? Hahahahahaha. Please. That's marketing.
What I find hilarious is that you take her to task using analysis generated by Bullfighter. If you feel so strongly about the issue why not generate your own analysis? Oh, because then you wouldn't be able to hide behind the "I was just quoting Bullfighter" defense. Weak. I think you're probably the only one declaring yourself the winner here.
Using an objective analysis tool is exactly the point.
Yes... it is a defense. That's what objective evidence is.
So funny!!!! With $60m in revs and 475 employees spread across 28 offices -- I have one question: who's your silent VC, cause you're not making any $$. Nothing mentionable anyway ;)
My advice is to focus more on being VALUABLE to your clients (and collect $$ in advance) rather than primp on the technoblogs. Because with your FAT overhead, you'll be emailing your own resume in about 6 months. Ok fine... maybe not. Perhaps some of the dummys who have contracted with you will have mercy and give you a "title" to blog from their URL ;) Idiot.
If you two do get in a ripped-clothing kind of catfight, can we film it for Beer.com?
But you must know that the contractual details will likely get hung up on the venue. I am sure Aedhmar's handlers will push for something small like the Dangle Lounge in Madison Wisconsin. Whereas I'm thinking the WWF. I'm thinking the main event in a 10,000-seat coliseum.
If you can get her people on board... we're there.
There is no defense for a sentence like "With the help of a digital immigrant . . . "; it's just p-poor writing. If this passes for communications from Text 100, it's a very bad example of acceptable work. Would you expect a client to pay for crap like that?
If you will do a practice catfight session on my new persian I will give you access to my 94,000 marketing contacts for a week free. I will film it and add to my blog the vid and send it to all my viral video friends so we can rest assured at least 500,000 people will see the viral. How about it?
Do you mean practice on a new Persian cat or new Persian rug?
alright wait a sec, alls i want to know is who's boob's are having a showdown with each other right there, are those seriously two ceo's or pr chicks or are those just some models?
hate to say it, but the picyute is 1000 times better then the cat fight.just my male point of view (i guess I am sexist after all) lol
Marry me Amanda :) I love the way you fight.
If I ever get my startup off the ground I'll hire you to speak clearly for the company.
Sparky... as in what are you trying to say Lassie?... there's trouble?... you want me to follow you?... What is it girl?!
I would definitely Pay Big Bucks to be Ringside at the Drip Rail fer that Match!
HEARNS / HAGLER comes to mind!
Can I Work yer Corner Amanda!!!!!???????
SMOKIN JOE FRAZIER!!!!!!!!
Remember - Float like a Butterfly & STING LIKE A BEE!!************
As much as I love a rockin' fight...these days I seem to prefer a parade.
As much as I love a rockin' fight...these days my "spectator" leanings are in the form of a parade. Much color and flesh, but happily, no blood letting.
Drinks after! What's not to love?